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Discover our favourite sustainable clothing brands from Denmark and Sweden doing ethical in style.
Scandinavia is known for its clean and minimalistic designs, aiming to improve everyday life with the modernist mantra “form follows function”. Scandinavian fashion often sticks to the same principles—simple yet beautiful. But what about sustainable, too? Here are some of our favourite sustainable fashion brands from Denmark and Sweden doing ethical in style.
What makes a brand ethical?
An ethical brand makes sure it positively impacts our three key pillars of People, the Planet, and Animals.
For People, an ethical brand ensures its workers are treated fairly across the supply chain. This includes policies and practices on child labour, forced labour, worker safety, the right to join a union, and payment of a living wage.
An ethical brand also cares about the Planet. It considers its use of resources and energy, reducing its carbon emissions, impact on our waterways, as well as using and disposing of chemicals safely.
Finally, an ethical brand that is good for Animals uses zero or very few animal products, like wool, leather, fur, angora, down feather, shearling, karakul, and exotic animal skin and hair. If they do use these materials, ethical brands might go for recycled or deadstock options and ensure their wool is mulesing-free. Ideally, the brand is 100% vegan!
Now that you know how to determine whether a brand is ethical or not, you might choose to shop from companies located in your country or region. Whether you want to support your local communities or reduce your carbon footprint when shopping online, shopping locally has many great benefits.
So, let’s get to it. These 28 ethical Scandinavian brands have all been rated “Good” or “Great” on the Directory and app using our first-class methodology.
Not from Denmark or Sweden? Check out our favourite brands from:
- Europe (and more specifically from Spain and Portugal, Italy, Germany, France, the Netherlands, and Switzerland)
- the UK (including brands from London)
- Australia and New Zealand
- the USA (and brands from LA)