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Responsible fashion isn’t all overpriced and bland. We’ve rounded up our favourite more sustainable brands for every budget and taste.
Responsible brands no matter your budget
There’s a common misconception about sustainable fashion—it’s all overpriced and bland. Well, we’re here to tell you it doesn’t have to be.
While we agree some sustainable fashion brands are more expensive than others—and usually more costly than fast fashion due to higher quality materials and the better treatment of workers—the world of sustainable fashion is growing every day. More and more responsible fashion brands are being created to meet consumers’ needs, budgets, and values.
So to help you out on your journey to a more sustainable wardrobe, we’ve compiled this list of our favourite sustainable brands for every budget and taste! Whether you’re looking for vegan, organic, colourful, minimalist, plus-size, or a brand based in Europe, the US, Australia, or even India, you’re bound to find a brand that suits you.
A note on affordability
Good On You wants to help you find sustainable options no matter your budget. But we recognize that many sustainable brands appear more expensive up front. That’s because more goes into a price tag than the cost of fabric. Fast fashion prices are often low because workers are not paid living wages and sustainable practices are not followed in production.
Fast fashion has also distorted our view of clothing prices. We now spend much less and buy far more low-quality garments than we did a few decades ago. When taking into account cost per wear, higher-quality items you’ll wear again and again end up costing less in the long run despite the initial investment.
We aim to highlight the range of more affordable sustainable brands, but we also encourage you to seek out the most sustainable options that work for you. Sometimes this means shopping second hand, other times rediscovering and restyling what you already own.
$ – Budget friendly
These are the more affordable ethical brands of the bunch. Great for those with limited disposable income or who prefer to invest their money outside their wardrobe.