20 Jan

The Ultimate Guide to More Ethical and Sustainable Underwear

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Underwear is the first thing we put on in the morning and the last thing we take off. The great news is there’s a growing number of more sustainable underwear brands for everyone, and we’ve rounded up the best picks for you below.

The importance of comfy and conscious underwear

We can all admit that comfortable undergarments can truly make our day, which is why we’ve put together this ultimate guide to more sustainable underwear brands for everyone. These responsible underwear brands are all rated “Good” or “Great”, and are creating more eco-friendly basics, including bras, lingerie, boxers, and briefs that will make you feel comfortable and confident without compromising your values.

Forget the polyester, below you’ll find breathable fibres better for your skin and the planet, made from lower-impact materials like organic cotton, bamboo, and hemp.

PACT

Rated: Great
woman wearing sustainable bralette by PACT

PACT’s underwear makes sure you are comfortable in your own skin with its soft and timeless designs. It uses Fairtrade organic cotton and aims to remove hazardous chemicals from its production. Find PACT in sizes XS-2XL.

See the rating.

Shop PACT.

Boody

Rated: Good

Made from organically grown bamboo, Boody supports the trend for all things green and ethical. The brand is Oeko-Tex certified and uses a fully closed-loop system to ensure its bamboo-derived fabrics are environmentally friendly. Find sizes X3-3XL.

See the rating.

Shop Boody.

Mighty Good Basics

Rated: Great
A woman in a white vest and a man in white boxers

Mighty Good Basics aims to provide quality, affordable, organic and Fairtrade underwear and basics, for both men and women. The brand uses GOTs certified cotton and also uses renewable energy throughout its supply chain. Find most items in sizes 2XS-2XL.

See the rating.

Shop Mighty Good Basics.

HARA

Rated: Good

HARA is a clothing label designed for you and our earth collectively. The brand specialises in organic bamboo cotton underwear and loungewear, with its vibrant colours achieved naturally with turmeric, indigo, and madder root plants. HARA's products are inclusively sized with a range of XS-5XL.

See the rating.

Shop HARA The Label.

Woron

Rated: Good

Copenhagen-based Woron was founded by two sisters, Arina and Anya Woron, driven by the desire to share their take on a responsibly designed lingerie line. The brand produces timeless vegan underwear made in a clean, transparent, and simple fashion to ensure a long lifespan. The range is made of GOTS certified organic cotton and Lenzing MODAL or ECONYL lace fibres, and is fully OEKO-TEX Standard 100 certified. Find most pieces in sizes XS-2XL.

See the rating.

Shop Woron.

ASKET

Rated: Good

ASKET has been creating timeless wardrobe essentials since 2015 with revolutionary sizing and fair pricing. The brand disregards seasonal collections, cuts out all the middlemen, and only sells directly to you—putting its entire focus on building a single permanent collection.

Find the range in sizes XS-XL.

See the rating.

Shop ASKET.

A-dam

Rated: Good
funky green ethical boxers by A-dam on a shirtless muscular man wearing a tiger mask

A-dam is a fresh brand with character. It uses a high-proportion of more eco-friendly materials, like GOTS certified cotton, and limits the amount of chemicals, water, and wastewater used in production. Find the range in sizes S-2XL.

See the rating.

Shop A-dam.

Saint Basics

Rated: Good
Red responsibly-made TENCEL Lyocell boxers by Saint Basics.

Saint Basics creates the next generation of vegan eco-basics for people inspired by change. The Dutch brand is fully OEKO-TEX certified and has adopted the GOTS Code of Conduct to protect its workers’ labour rights.

See the rating.

Shop Saint Basics.

ColieCo

Rated: Good
women wearing colourful sustainable lingerie from ColieCo Lingerie

ColieCo is a Portuguese lingerie, underwear, and swimwear brand that uses a handmade to order process for creating the most premium pieces. Every single garment is manufactured exclusively using more sustainable and sustainably-sourced fabrics.

Find the range in sizes XS-2XL.

See the rating.

Shop ColieCo.

Etiko

Rated: Great
black eco-friendly bikini underwear by Etiko

Offers

poster reading 'wear no evil' with pair of white trainers by Etiko.

Etiko – Site-wide

Genuinely responsibly-made t-shirts, socks, sneakers and undies: organic, eco-friendly and Fairtrade Certified. Get 10% off your first purchase with code HELLOFRIEND. (Ends: 7 FEB)

Shop now

Etiko is an Australian designer of organic fair trade clothing and shoes. The brand constantly sets the bar for upholding and campaigning the human rights of people working in traditionally exploitative industry supply chains.

Find the clothes in AU sizes 8-20, and the shoes in UK sizes 3-13.

See the rating.

Shop Etiko.

Vatter

Rated: Great

Munich-based VATTER creates sustainable and long-lasting underwear, using 100% vegan and environmentally-friendly materials, including GOTS certified cotton, without sacrificing design and aesthetics.

See the rating.

Shop VATTER.

CasaGIN

Rated: Good
Close up and full body studio shot of someone wearing beige lacy Valentine's Day lingerie by CasaGIN.

CasaGIN is a positive place, designed for those looking for a sustainable and conscious lifestyle where you can find products capable of conveying wellbeing and harmony.

Find most items in sizes XS-XL.

See the rating.

Shop CasaGIN.

Honest Basics

Rated: Good

Honest Basics is a GOTS-certified basics brand based in Germany. It's on a mission to make sustainable fashion accessible to everyone, by keeping prices low, making quality basics that everyone has in their wardrobe, and constantly improving the sustainability of its products and supply chain.

The range is available in sizes XS-L.

See the rating.

Shop Honest Basics.

Shop Honest Basics @ Urbankissed.

Jackfruit the Label

Rated: Good
Someone wearing plus size pink lingerie and looking happy, made by Jackfruit the Label.

Jackfruit the Label is an Australian brand that houses slow and ethical underwear that is comfortable, long lasting, and earth friendly, using bamboo and organic cotton. Available in AU sizes 6-26.

See the rating.

Shop Jackfruit the Label.

KENT

Rated: Good

KENT is a US-based brand that creates timeless organic underwear, ensuring a quality fit and feel no matter what. It produces the first verified compostable underwear, made from organic cotton and designed to return to nature in 90 days when composted or planted, feeding the soil and growing new plants (or future pants).

Find most pants in sizes XS-2XL.

See the rating.

Shop KENT.

HERTH

Rated: Good
person in blue silk bra and panties by HERTH

HERTH is an Italian, lifestyle brand whose design philosophy combines sustainability and ethics with timeless aesthetics. It promotes slow fashion creating contemporary pieces characterised by clean silhouettes with meticulous attention to detail. Crafted by local Italian artisans with only the purest materials, it embodies effortless luxury. Find the range in XS to XXL.

See the rating.

Shop HERTH.

Knickey

Rated: Great
knickey sustainable underwear set

Made in a Fair Trade Certified factory, Knickey’s organic cotton underwear sets are some of the best in the sustainable market. Taking it a step further, the brand has also partnered with an NYC non-profit to recycle old undergarments, turning the fibres into insulation and rug pads. Sending in your old undies will not only help cut down on the amount of fibres that wind up in the landfill, but it’ll give you the freedom to buy new, eco-conscious sets. Find most items in sizes 2XS-3XL.

See the rating.

Shop Knickey.

Dedicated

Rated: Great
Black vegetable print boxers by Dedicated.

If you love a great graphic print, Swedish label Dedicated has you covered. Dedicated is an ethical streetwear brand for men, women, and children. All cotton used in its pieces are 100% organic and most are Fairtrade-certified, which means that you don’t have to sacrifice your ethics to dress in style.

Find the clothes in XS-XL.

See the rating.

Shop Dedicated.

Shop Dedicated @ Earthkind.

Miakoda

Rated: Good
Two people of different sizes wearing the same lacy g-string ethically made by Miakoda.

If you’re all about that organic plant-based lifestyle, then you’ll most certainly vibe with Miakoda and its organic, ultra-cosy active and loungewear. Supportive of different shapes and sizes from XS-4XL, its pieces include stripped-back colours and designs that are all about comfort. Everything is manufactured in an ethical factory in NYC, and all packing materials are eco-friendly.

See the rating.

Shop Miakoda.

Shop Miakoda @ Wearwell.

nat’v basics

Rated: Good

nat'v basics is an Australian eco-friendly underwear label designed for the everyday woman. Made from recycled and sustainable materials, nat'v basics pieces are designed to be the most comfortable basics you’ll ever wear. No frills or trims or awkward bits—so you can put them on and forget you’re wearing them! Find most items in sizes 8 to 16.

See the rating.

Shop nat'v basics.

NICO

Rated: Good

Established in 2012 by Lis Harvey, NICO celebrates minimalism and understated luxury. The brand brings high quality basics and underwear to the Australian fashion landscape, featuring clean lines, luxe fabrics, and the styles and colours needed for everyday. NICO’s factories are signatories to The Bangladesh Fire and Building Safety Accord and are compliant with BSCI and certified with WRAP. Find the range in sizes XS-2XL.

See the rating.

Shop NICO.

Shop NICO @ SlowCo.

NIKIN

Rated: Good

If you’re the kind of person who likes to wear their morals, look no further. Not only is a tree planted every time you purchase a NIKIN product, you also get to show your tree pride.

Products are available in sizes XS-XL.

See the rating.

Shop NIKIN.

Nisa

Rated: Great
women wearing dark ethical bra by nisa

The ethical option for your underwear drawer. Nisa is an underwear and loungewear label that employs women from refugee backgrounds in its Wellington studio. For the brand, success is not just providing a first job in New Zealand, but in providing a first step in a long career. Nisa is also good for the planet, using GOTS certified organic cotton for its briefs, bralettes, and pants.

See the rating.

Shop Nisa.

Pansy

Rated: Good
woman wearing sustainable lingerie by ethical US brand Pansy

Pansy is a California based basics brand that offers organic cotton underwear for all beautiful sizes.

See the rating.

Shop Pansy.

Anekdot

Rated: Good
images of Phenomena Black Set by Anekdot

Offers

person sitting on grass wearing white bikini set by Anekdot.

Anekdot – Bikini Sets

Swimwear in versatile and timeless shapes and many different colors, made with seamless edges for body complimenting fit and long lasting quality. Exclusive 20% off Bikini Sets with code ANEKDOTSWIM20.   (Ends: 8 FEB)

Checkout code: ANEKDOTSWIM20
Shop now
person floating in water wearing maroon swimsuit by Anekdot.

Anekdot – Swimsuits

Swimsuits made in timeless shapes, body complimenting fit and long lasting quality. Exclusive 20% off Swimsuits with code ANEKDOTSWIM20. (Ends: 8 FEB)

Checkout code: ANEKDOTSWIM20
Shop now

Anekdot is a clothing brand that offers more sustainable designer underwear, swimwear, and loungewear handmade in Berlin. They create exquisite intimates upcycling materials from production leftovers, deadstock, and vintage trimmings giving them a new chance to be enjoyed in the process creating limited edition products.

Find most products in sizes XS-XL.

See the rating.

Shop Anekdot.

Pantee

Rated: Good
two images of person in bralette and thong by Pantee

Pantee is a women's underwear brand based in the UK with a focus on comfort. The brand incorporates a high proportion of eco-friendly materials including recycled materials, and its limited production run minimises textile waste. Find bras and undies in sizes XS-XL.

See the rating.

Shop Pantee.

Proclaim

Rated: Good
woman wearing brown sustainable bra by proclaim

Los Angeles-based Proclaim makes beautiful bras, underwear, and basics from more responsible materials like recycled plastic bottles and TENCEL. Its designs come in three shades of "nude", building inclusivity into the brand. It also ensures the people in its California factory earn a living wage, and visits suppliers regularly.

Find the range in sizes S-3XL.

See the rating.

Shop Proclaim.

ROZENBROEK

Rated: Great
A black organic underwear set by Rozenbroek.

ROZENBROEK is a British brand that features well-made clothing made from the finest organic materials, including solar energy. Find pieces in sizes XS-2XL.

See the rating.

Shop ROZENBROEK @ SlowCo.

Shop ROZENBROEK.

Softandwet

Rated: Good
person kneeling seductively in brown ruffled bra, underwear and patterned garter belt, and back view of white ruffled bra and underwear by softandwet

Founded in 2019, Softandwet is an Italian label specialising in underwear and swimwear that perfectly blends comfort and simplicity with the luxurious. Committed to minimising its impact, its pieces are produced locally by a female-led, fairworking artisanal lab using the finest Italian fabrics. It operates on small production runs using more eco-friendly materials to create soft, seductive lines that celebrate the female form.

Find the collection in sizes XS-XL.

See the rating.

Shop Softandwet.

tentree

Rated: Good
black plus size man wearing sustainable brief by tentree

Canadian brand tentree believes big change starts small. Small as in bringing your reusable bag to the grocery store, making fewer, more thoughtful purchases, and choosing to purchase sustainably when you do. The brand plants ten trees for every item purchased to help regenerate ecosystems and provide planting jobs in communities around the world, and has already planted over 65 million trees.

All tentree’s products are created with an Earth-First approach, meaning they're made in fair, safe working conditions, and constructed using more sustainably sourced and recycled materials.

tentree’s super comfy fabrics and easy wardrobe staples are typically available from XS-XL.

See the rating.

Shop tentree.

The Very Good Bra

Rated: Great

The Very Good Bra is an Australian womenswear label that houses lingerie and other basics for the modern woman. Find most bras in cup sizes A to E, and clothes in S-L.

See the rating.

Shop The Very Good Bra.

Colorful Standard

Rated: Good
Lemon yellow organic cotton boxer briefs by Colorful Standard.

Colorful Standard is a Danish clothing brand that makes organic fashion essentials for men and women. The brand doesn't care much for seasons or trends, instead, it creates timeless and long-lasting products to avoid the downward spiral that is over-consumption.

Find most items in sizes XS-2XL.

See the rating.

Shop Colorful Standard.

Thought

Rated: Good

Thought is a British brand that offers a unique collection of organic clothing using innovative materials such as hemp and bamboo. Find the range in UK sizes 6-18.

See the rating.

Shop Thought @ Curate.

Shop Thought @ Wearwell.

Shop Thought.

Toad&Co

Rated: Good
Orange with black sketch print TENCEL Lyocell boxers by Toad&Co.

Toad&Co is a US brand that creates socially and environmentally committed womenswear and menswear that is equally suited for the rigours of the trail or the tavern.

Most items are available in sizes XS-2XL.

See the rating.

Shop Toad&Co.

Underprotection

Rated: Good
A pink recycled lace maternity bra by Underprotection.

Offers

side view of person in bralette by Underprotection with text reading 'Sale on Sale'.

Underprotection – Sale On Sale

Combining ethics with aesthetics, this Danish brand makes glamorous lingerie, swimwear, and loungewear you'll love. Exclusive extra 20% off sales with code UNDERPROTECTION20.   (Ends: 6 FEB)

Checkout code: UNDERPROTECTION20
Shop now

Underprotection is a Danish brand combining ethics and aesthetics, creating underwear, loungewear, and swimwear from lower-impact materials like recycled polyester and organic cotton. All of its packaging, paper, and polybags are either recycled or biodegradable, and it only works with certified factories as it believes “fair working conditions and fair wages are human rights”. Underprotection exists to celebrate women of all kinds, and its goal is to make them feel as beautiful and comfortable as possible.

You can find the full range in XS-XL.

See the rating.

Shop Underprotection.

Shop Underprotection @ Curate.

Shop Underprotection @ LVR Sustainable.

WAMA

Rated: Good

WAMA is pioneering the hemp clothing industry with premium hemp underwear. It uses a high proportion of eco-friendly materials including organic cotton and hemp, and is a PETA approved vegan company!

Find the range in inclusive sizes XS-3XL.

See the rating.

Shop WAMA.

Editor's note

Feature image via HARA, all other images via brands mentioned. Good On You publishes the world’s most comprehensive ratings of fashion brands’ impact on people, the planet, and animals. Use our directory to search thousands of rated brands.

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