The Ultimate Guide to Ethical and Sustainable Menswear - Good On You
13 Aug

The Ultimate Guide to Ethical and Sustainable Menswear

Are you a guy or someone who wears menswear who cares about people, animals, and our planet? Then this list is for you. We’ve explored some of our highest rated sustainable men’s clothing and carefully compiled the ultimate guide to ethical menswear!

Thought there were only a few ethical brands out there for you? Think again! These sustainable brands offer clothes for every occasion with lots of different styles, including sustainable casual clothes, formal and business suits, organic basics, ethical underwear, as well as eco-friendly sportswear, activewear, and outerwear. In short, you’re sure to find what you need.

Below, you can find a treasure trove of options, including some dope sneakers by Womsh (IT), incredibly comfortable activewear by the one and only Girlfriend Collective (US), and even some classic, never-goes-out-of-style denim by MUD Jeans (NL). You can even check the Good On You Directory for more details on what each of these ethical menswear brands are doing for people, the planet, and animals to deserve their high ethical rating! With that, happy browsing.

Sustainable menswear

USA + Canada

Girlfriend Collective

Rated: Great
Man in sustainable menswear by Girlfriend Collective

Girlfriend Collective creates minimal, luxury clothes made with certified fair labour, certified by the Social Accountability Standard International SA8000. The brand uses eco-friendly materials like recycled polyester as well as low-impact non-toxic dyes and is fully Oeko-Tex Standard 100 certified. Inclusively sized Girlfriend Collective offers products from 2XS-6XL.

See the rating.

Shop Girlfriend Collective @ LVR Sustainable.

Shop Girlfriend Collective @ thegreenlabels.

Shop Girlfriend Collective @ OASEAS.

Shop Girlfriend Collective.

Outerknown

Rated: Good

Founded by surf champion Kelly Slater, Outerknown is a sustainable brand that aims to blend style and function with the protection of natural resources. The brand is Bluesign certified and has partnered with the Fair Labour Association. Find the range in sizes XS-2XL.

See the rating.

Shop Outerknown.

Shop Outerknown @ Curate.

Harvest & Mill

Rated: Good
Harvest & Mill sustainable socks pack in ivory

Harvest & Mill pieces are grown, milled, and sewn exclusively in the US, supporting American organic cotton farmers and local sewing communities. The brand makes socks for men and women, always ensuring they are not dyed or bleached, greatly reducing the use of water, energy, and dye materials. Even better, by cultivating different varieties of cotton, the brand is able to bolster biodiversity, which is essential for ensuring healthy ecosystems and keeping our planet resilient in the face of climate change. Neat!

See the rating.

Shop Harvest & Mill.

Shop Harvest & Mill @ Rêve en Vert.

unspun

Rated: Good

unspun is an American brand, creating a denim world that reduces global carbon emissions by 1% through a zero-inventory and low waste process. Its product sizing is totally customisable to ensure you always find the perfect fit.

See the rating.

Shop unspun.

The Classic T-Shirt Company

Rated: Great

Offers

older man wearing white long sleeve organic cotton t-shirt by The Classic T-Shirt Company

The Classic T-Shirt Co – Men’s Long Sleeves

By shopping these luxury t-shirts, you're investing in minimalistic, sustainable staples that will last you for years to come. 15% off men's long sleeve t-shirts with code GOOD15. (Ends: 30 SEP)

Checkout code: GOOD15
Shop now
black man wearing short sleeve moss green t-shirt made by The Classic T-Shirt Company

The Classic T-Shirt Co – Men’s Short Sleeves

Discover these sustainable t-shirts, ethically made in the USA and crafted from certified organic cotton. Designed for comfort and built to last. 15% off men's short sleeve t-shirts with code GOOD15. (Ends: 30 SEP)

Checkout code: GOOD15
Shop now
older woman wearing long sleeve navy t-shirt ethically made by The Classic T-Shirt Company

The Classic T-Shirt Co – Women’s Long Sleeves

Enjoy simple pleasures, like these silky soft organic cotton t-shirts that are perfect for layering all year round. 15% off women's long sleeve t-shirts with code GOOD15. (Ends: 30 SEP)

Checkout code: GOOD15
Shop now
woman wearing white short sleeve organic t-shirt by The Classic T-Shirt Company

The Classic T-Shirt Co – Women’s Short Sleeves

Slip into the best Classic T-Shirts, made in California and ethically crafted from high quality, 100% organic cotton. 15% off women's short sleeve t-shirts with code GOOD15. (Ends: 30 SEP)

Checkout code: GOOD15
Shop now

The Classic T-Shirt Company is a US brand that creates premium tees and ethical t-shirts with luxury and integrity. All of its products are GOTS certified organic cotton and it does not use any animal products. The Classic T-Shirt Company’s range is available in US sizes XS-3XL.

See the rating.

Shop The Classic T-Shirt Company.

Conscious Step

Rated: Great
conscious step ethical and sustainable socks

Conscious Step creates premium fair trade, organic, vegan socks and clothes which support great charities. The US brand is committed to lasting social and environmental change and every step it takes in its production process supports farms and factories with fair wages, safe facilities, and sustainable materials. The socks come in S-M sizes, and the clothes in XS-XL.

See the rating.

Shop Conscious Step.

WAMA

Rated: Good
Man in WAMA sustainable men's underwear

WAMA is pioneering the hemp clothing industry with premium hemp underwear. It uses a high proportion of eco-friendly materials including organic cotton and hemp, and is a PETA approved vegan company! Find the range in inclusive sizes XS-3XL.

See the rating.

Shop WAMA.

ARTICLE22

Rated: Good

Every piece of ARTICLE22 jewellery is locally handcrafted in Laos using recycled materials from Vietnam War bombs, plane parts, military hardware, and other aluminium scraps. The brand embodies the innovation that the fashion industry needs more of—using recycled materials to produce beautiful globally-marketable products, while equipping local artisans with new skill sets and providing them with a sustainable source of income. ARTICLE22 gives back to clear more unexploded bombs in Laos, supports traditional artisans, and donates a proportion of profit to community development for workers. The range is available in sizes S-XL.

See the rating.

Shop ARTICLE22.

tentree

Rated: Good
Man in tentree ethical men's sweater

tentree is a Canadian sustainable lifestyle brand that plants 10 trees for every item purchased. The certified B-Corp brand has already helped to remove tonnes of CO2 from the atmosphere and reforested over 5,000 hectares of land (that’s equal to 12,000 football fields). But its commitment to sustainability extends way beyond trees. Using recycled, organic, and circular fabrics, tentree cuts down on huge amounts of waste and water usage with every piece. We love it for its super comfy fabrics and easy wardrobe staples that are typically available from XS to XL.

See the rating.

Shop tentree.

Patagonia

Rated: Good
Man in Patagonia jacket

Patagonia is a brand which truly lives and breathes the great outdoors. It makes clothing for trail running, climbing, mountain biking, surfing, skiing, and snowboarding. Patagonia has strong labour rights and uses recycled, rather than virgin, polyester. It has also committed to reducing its energy use and emissions, and stocks sizes XS-3XL.

See the rating.

Shop Patagonia @ LVR Sustainable.

Shop Patagonia @ Labell-D.

Shop Patagonia.

Shop Patagonia Pre-Owned @ Vestiaire Collective.

Shop Patagonia Kids Pre-Owned @ Retykle.

Thunderpants USA

Rated: Great
Man in sustainable underwear by Thunderpants USA

Thunderpants USA is a manufacturer of quirky, organic cotton underpants for the whole family.

See the rating.

Shop Thunderpants USA @ Made Trade.

Shop Thunderpants USA.

Happy Earth

Rated: Good
Man in ethical t-shirt by Happy Earth

Happy Earth Apparel is a US organic clothing brand that works to give back, inspired by nature and dedicated to preserving it. This B Corporation certified brand makes the planet a better place with every purchase. Through its partnerships with non-profits and Happy Earth ambassadors, it's planting trees, fighting climate change, and cleaning up trash. Find most items in sizes XS to XXL.

See the rating.

Shop Happy Earth.

Australia + New Zealand

Outland Denim

Rated: Great
man in ethical denim coat and jeans from outland denim

Outland Denim makes premium denim jeans and clothes, and offers ethical employment opportunities for women rescued from human trafficking in Cambodia. This Australian brand was founded as an avenue for the training and employment of women who have experienced sex trafficking. Find most of the brand's range in US sizes 22-34.

See the rating.

Shop Outland Denim.

A.BCH

Rated: Great
man wearing off white mock neck long sleeve t-shirt my abch

A.BCH is a Melbourne-based, Australian-made fashion label for individuals who care about garment provenance. It utilises renewable, organic, and recycled materials. Find the range in sizes XS-XL, or customise to fit you!

See the rating.

Shop A.BCH.

Citizen Wolf

Rated: Great

Citizen Wolf uses revolutionary technology to give you high-quality custom fit t-shirts. It's so confident in its t-shirts that it guarantees they’ll be the best you’ve ever worn! After capturing your customisations, the brand hand makes each tee in Sydney from certified sustainable fabrics like cotton, hemp, and Merino wool milled in Melbourne.

See the rating.

Shop Citizen Wolf.

Etiko

Rated: Great
person wearing blue and white ethical sneakers by Etiko

Offers

man wearing ethically made black Etiko tshirt with red logo

Etiko – Men’s Clothing

Men's apparel made from sustainable materials and certified Fair Trade. 10% off men's clothing plus a gift when you sign up to Etiko's newsletter. (Ends: 1 SEP)

Shop now

Etiko is an Australian designer of organic, eco-friendly, and fair trade clothing and shoes. The brand constantly sets the bar for upholding and campaigning the human rights of people working in traditionally exploitative industry supply chains. Find the clothes in AU sizes 8-20, and the shoes in UK sizes 3-13.

See the rating.

Shop Etiko.

Boody

Rated: Good
group of people wearing boody basics and underwear

Offers

black plus size man wearing black bamboo tshirt by Boody

Boody – Men’s Basics

Elevate your everyday wardrobe with these eco-conscious menswear pieces designed to seamlessly fit your personal style. Free shipping on men's basics with code FREESHIPPINGBOODY. (EU only) (Ends: 13 AUG)

Checkout code: FREESHIPPINGBOODY
Shop now
man wearing light grey eco bamboo trunks by Boody

Boody – Men’s Underwear

Extra-comfy underwear that will keep you cool all summer long thanks to the breathable, organically-grown bamboo fabric blend. Free shipping on men's underwear with code FREESHIPPINGBOODY. (EU only) (Ends: 13 AUG)

Checkout code: FREESHIPPINGBOODY
Shop now

Made from organically grown bamboo, Boody is an Australian clothing brand that supports the trend for all things green and ethical. Find the range in sizes XS-XL.

See the rating.

Shop Boody.

Sorella Organics

Rated: Great
man wearing organic pyjamas by Sorella Organics

Sorella’s certified organic sleepwear range includes tops, pants, wraps, nighties, as well as maternity wear. The label’s founder Anna McGregor has a background in international human rights work. This is obvious with her use of Fairtrade certified cotton, and it ensures strict social standards are met in production and trading. Best of all, purchasing the clothing won’t make you cry over your bank balance! Find the range in sizes S-XL.

See the rating.

Shop Sorella Organics.

The Common Good Company

Rated: Great
Ethical tee by The Common Good Company

The Common Good Company produces clothing using recycled materials, proving that there is not only a better way to produce but a better way to consume. Find the clothes in AU sizes 6-14.

See the rating.

Shop The Common Good Company.

Europe

Unrecorded

Rated: Good

Unrecorded is an independent clothing brand from the Netherlands that represents a new wave of unisex brands that are rebelling against the nature of fast fashion. Unrecorded is passionate about style, and produces apparel using eco-friendly materials. Its range includes items that are all year round essentials suitable for any wardrobe, available in sizes XS-2XL.

See the rating.

Shop Unrecorded.

ISTO.

Rated: Good
black man wearing green sustainable unisex work jacket by ISTO

Offers

black man wearing green polo ethically made by ISTO

ISTO. – Men’s Polos and T-Shirts

100% cotton polos and t-shirts perfect for all occasions. Designed to keep you cool, dry, and comfortable. 10% off men's polos and t-shirts when you subscribe to ISTO.'s emails. (Ends: 25 AUG)

Shop now
man of colour wearing green sustainable shorts made by ISTO

ISTO. – Men’s Shorts and Trousers

These sustainable shorts and trousers are versatile enough to wear all summer long. 10% off men's bottoms when you subscribe to ISTO.'s emails. (Ends: 25 AUG)

Shop now

ISTO.’s mandate is simple: create clothes to transcend the seasons and work as staple items in your wardrobe all year round. It has one single collection and pursues quality over quantity to try and make its items permanently available. It uses organic and natural materials, and is incredibly transparent in showing you the true cost of your clothes when you go to purchase a piece for your wardrobe. The range is available in XS-XL.

See the rating.

Shop ISTO..

MUD Jeans

Rated: Great
A man wears navy jeans and a blue top

Dutch denim brand MUD Jeans is all about sustainability. Not only does it offer a repair service, but it also provides a rental service where you can lease a pair of jeans for up to a year! MUD Jeans uses a combination of GOTS certified organic cotton and post-consumer recycled cotton. MUD Jeans are available in a range of sizes, usually from W25 L30-W33 L32 for women and W28 L34-W36 L34 for men.

See the rating.

Shop MUD Jeans.

Shop MUD Jeans @ Labell-D.

ASKET

Rated: Good
man wearing black asket t-shirt

Asket makes beautiful mens outfits from socks, chinos, t-shirts, belts through to sweatshirts and beanies. Each piece is compatible with the next, making it easy to create a capsule wardrobe, or as Asket would call it, a permanent wardrobe. The brand is on a mission to slow down fashion, encouraging consumers to reduce their impact and ensuring fair labour conditions.

See the rating.

Shop Asket.

Opera Campi

Rated: Good

Founded in 2017, Italian brand Opera Campi creates premium quality garments from locally-sourced raw materials. By using a balanced approach to sustainability, the brand makes conscious choices throughout its supply chain and donates 4% of its profits to social causes. The brand is inclusively sized from 3XS-3XL.

See the rating.

Shop Opera Campi.

Womsh

Rated: Good
Sustainable men's sneakers by Womsh

Fashion and sustainability can go together and Womsh is the footwear brand that proves it. Its shoes are entirely designed and manufactured in Italy. Find most styles in EU sizes 35-42.

See the rating.

Shop Womsh.

Shop Womsh @ COMOVITA.

Shop Womsh @ Curate.

Armedangels

Rated: Great
Man in ethical Armedangels shirt

Affordable, ethical, and on-trend. Germany’s Armedangels gets a ‘Great’ rating overall from us. The brand covers all the basics for women, men, and kids. Armedangels' quality and long-lasting pieces are made from eco-friendly and certified materials, like Global Organic Textile Standard (GOTS) certified cotton. The brand also adopted the Fair Wear Foundation Code of Conduct to protect its workers abroad. Its products are available in sizes XS-XL.

See the rating.

Shop Armedangels.

Shop Armedangels @ thegreenlabels.

Shop Armedangels @ OASEAS.

Ecoalf

Rated: Good
A man with a tan-coloured hooded coat looks at the camera.

Thanks to recycled materials like rescued ocean plastic, Ecoalf creates sustainable fashion with the same quality, design, and technical properties as the best non-recycled ones. Find the range in sizes XS-2XL.

See the rating.

Shop Ecoalf @ Farfetch.

Shop Ecoalf @ Labell-D.

Shop Ecoalf @ OASEAS.

Shop Ecoalf.

Deadwood

Rated: Good

Celebrating ageless rebellion and free-spiritedness, Stockholm-based Deadwood creates recycled leather clothes, aiming to reinvent how we think about fashion. It recycles cut-offs created during the manufacturing process and traces suppliers in all of its supply chain. Find the garments in sizes XS-XL.

See the rating.

Shop Deadwood @ Labell-D.

Shop Deadwood.

Jyoti – Fair Works

Rated: Good

For those living in Europe, you’re lucky enough to be able to get your hands on the beautiful 100% GOTS cotton products created by Jyoti. Truly embodying ethical fashion practices, this German company provides employment for people from marginalised or disadvantaged groups in India. Sizes available are S-XL.

See the rating.

Shop Jyoti.

NAE

Rated: Good

NAE is a Portuguese footwear, bags, and accessories brand using innovative materials to create goods with “No Animal Exploitation”. Its sustainable materials include recycled PET from bottles, OEKO-TEX® certified microfibres, recycled car tyres, natural cork, recycled thermoplastic, and even pineapple leaf fibre! Find most of the shoes in sizes 36 to 46.

See the rating.

Shop NAE.

Shop NAE @ Staiy.

NIKIN

Rated: Good
Sustainable socks in navy

If you’re the kind of person who likes to wear their morals, look no further. Not only is a tree planted every time you purchase a NIKIN product, you also get to show your tree pride! Products are available in sizes XS-XL.

See the rating.

Shop NIKIN.

Honest Basics

Rated: Great
Man in ethical joggers by Honest Basics

Honest Basics is a GOTS-certified basics brand based in Germany. It's on a mission to make sustainable fashion accessible to everyone, by keeping prices low, making quality basics that everyone has in their wardrobe, and constantly improving the sustainability of its products and supply chain. The range is available in sizes XS-L.

See the rating.

Shop Honest Basics.

CARPASUS

Rated: Good

CARPASUS is a Swiss menswear brand that makes fine shirts, ties, socks, and pocket squares. CARPASUS uses GOTS certified cotton and manufactures locally to reduce its carbon footprint. It also traces its supply chain and ensures workers are paid a living wage. Find most products in EU sizes 36 to 46.

See the rating.

Shop CARPASUS.

Kuyichi

Rated: Great
Sustainable men's jeans by Kuyichi

Established in 2001, Kuyichi is the first organic denim brand. With ‘Great’ labour and environmental ratings, the brand designs ethical and durable, yet trendy and modern pieces that never go out of style. Sizes XS-L are available.

See the rating.

Shop Kuyichi.

Shop Kuyichi @ Staiy.

Flamingos’ Life

Rated: Good

Flamingos' Life creates sneakers for men and women 100% animal-free. The brand uses eco-friendly and PETA vegan approved materials, including upcycled materials. Find the range in sizes 36-46.

See the rating.

Shop Flamingos' Life.

Dedicated

Rated: Good
Men's puffer by Dedicated

If you love a great graphic tee, Swedish label Dedicated has you covered. Dedicated is an ethical streetwear brand for men, women, and children. All cotton used in its pieces are 100% organic and most are Fairtrade-certified, which means that you don’t have to sacrifice your ethics to dress in style. Find the clothes in XS-XL.

See the rating.

Shop Dedicated @ Curate.

Shop Dedicated.

O My Bag

Rated: Good
Sustainable men's backpack by O My Bag

O My Bag merges style and a responsible approach, creating vintage inspired, rugged-chic bags made from eco-friendly, high quality materials. The Dutch label also uses low impact and non-toxic dyes in its products.

See the rating.

Shop O My Bag.

Shop O My Bag @ thegreenlabels.

The UK

Brothers We Stand

Rated: Great
A man in a black puffy hooded coat.

Ethical men's clothing, selected with style in the UK - With the vision to support you to build a wardrobe of stylish and sustainably made menswear that is 100% vegan. Sizes available are S-XL.

See the rating.

Shop Brothers We Stand.

 

ROZENBROEK

Rated: Great

ROZENBROEK is a British brand that features well-made clothing made from the finest organic materials, including solar energy.

See the rating.

Shop ROZENBROEK @ SlowCo.

Shop ROZENBROEK.

Plant Faced Clothing

Rated: Good
Man in sustainable t-shirt by Plant Faced Clothing

Streetwear without sweatshops, that's the motto of this British 100% plant-based, ethical, eco-friendly, and cruelty-free streetwear apparel brand. Buy Plant Faced Clothing in sizes XS-2XL.

See the rating.

Shop Plant Faced Clothing.

Komodo @ Staiy

Rated: Good
Sustainable unisex bucket hats by Komodo

UK brand Komodo puts people and the planet first with its ethically-sourced and eco-friendly range of menswear and womenswear. The label uses some eco-friendly materials including GOTS-certified cotton and hemp, and ensures that most of its suppliers pay a living wage to their workers. Find most of the range in UK sizes 8-16.

See the rating.

Shop Komodo @ Staiy.

Shop Komodo.

Elvis & Kresse

Rated: Good
Men's ethical weekender bag by Elvis and Kresse

Elvis & Kresse upcycles reclaimed materials into sustainable luxury lifestyle accessories, all ethically handmade with 50% of profits going back to charities.

See the rating.

Shop Elvis & Kresse.

Rest of the World

CARIUMA

Rated: Good
yellow sustainable skate shoes by Cariuma brand

Offers

brown shoes by cariuma

CARIUMA – Men’s Sneakers

Discover CARIUMA's high quality, low impact sneakers: like walking barefoot in the grass, but better. $15 off men's sneakers with code GOODONYOU. (Ends: 31 AUG)

Checkout code: GOODONYOU
Shop now

CARIUMA is a sustainable Brazilian sneaker brand that wants you to feel super comfortable while providing effortless style in organic canvas, leather, and suede styles. Find CARIUMA's shoes in US sizes 5-13.

See the rating.

Shop CARIUMA.

No Nasties

Rated: Great
Man in No Nasties sustainable men's shirt

Another leader when it comes to ethical fashion, No Nasties makes simple and stylish clothing from Fairtrade organic cotton in India where they are actively working to grow the ethical consumer market. Find the clothes in sizes S-XL.

See the rating.

Shop No Nasties.

Shop No Nasties @ Made Trade.

Funky Kalakar

Rated: Good
man wearing black ethically made men's shoes and bags by Funky Kalakar

Funky Kalakar is an Indian brand that brings alive the stories of ancient craft in the form of contemporary vegan shoe and handbag designs by handcrafting them using natural materials. Find its range of shoes in EU sizes 36-41.

See the rating.

Shop Funky Kalakar.

Dorsu

Rated: Great
Man in Dorsu ethical t-shirt

Based in Cambodia, Dorsu creates everyday basics and key signature favourites that form the core of any conscious wardrobe. You can find the full range in XS to XL.

See the rating.

Shop Dorsu.

Loop Swim

Rated: Good
man wearing navy blue recycled PET plastic rashguard by Loop Swim

Loop Swim is a Chinese brand that transforms post-consumer use plastic bottles into phenomenal REPREVE UP50+ sun protective swimwear for men, women, and kids. Find most items in sizes XS to XL.

See the rating.

Shop Loop Swim.

Editor's note

Feature image via ASKET, all other images via brands mentioned. Good On You publishes the world’s most comprehensive ratings of fashion brands’ impact on people, the planet and animals. Use our Directory to search more than 3,000 brands. We may earn a commission on sales made using our offer codes or affiliate links.

Ethical brand ratings. There’s an app for that.

Wear the change you want to see. Download our app to discover ethical brands and see how your favourites measure up.