If there’s one thing to love about TikTok, it should be the opportunity for self-expression. An entire generation has come together to share common interests and aesthetics, and it has brought forth entire fashion subgenres that we can’t get enough of! Especially during the pandemic, people have had to find creative ways to get through the days, and fashion is something everyone can get involved in. Cottagecore is one trend that has taken the internet by storm this year, and there is a darker counterpart you might have heard of, too—dark academia. So, what is dark academia fashion, and how can it be done sustainably?
With roots in the classic Greek arts and 19th century England, dark academia is a romantic combination of muted earthy tones, tweed pants, and an armful of books. Think preppy cross gothic, and you’ll land somewhere close! Those in the community place a high value on thrifting, so if you’re looking to give the style a go, second hand should be the first place you turn. Not only can you find some genuine vintage pieces, but you’ll also pay a fraction of the price and leave a lighter footprint than buying new.
If you do decide to buy new, we’ve got a moody lineup of clothes and accessories from ‘Good’ and ‘Great’ rated brands in typical dark academia styles and fabrics like linen, cotton, and wool, with a sustainable twist! And while the style typically lends itself to a very autumn-esque vibe, even warmer climates can get onboard with plaid skirts and lightweight shirts. You can’t go wrong with the mini satchel from Will’s Vegan Store (UK), the Marlow trench from Christy Dawn (US), or the organic cotton pants from Armedangels (Germany).
Dark academia tops are generally pretty simple, keeping to the neutral shades. Think a white button-up, a simple turtleneck top or sweater, a blazer, and a long dark trench coat. And don’t shy away from layers!