Like its sister-brand Free People, Anthropologie is known for its boho, adventure-inspired, elegant collections. The American brand, first opened in 1992 in Pennsylvania, now operates over 200 stores worldwide, selling a diverse range of womenswear, accessories, and furniture.
Anthropologie defines itself as “a portal of discovery—a brush with what could be. A place for [women] to lose—and find—[themselves]”. But in its search for adventure, has Anthropologie forgotten about its impact on people, the planet, and animals? Let’s find out how ethical Anthropologie really is.
Anthropologie’s environment rating is ‘Not Good Enough’. There is no evidence it minimises textile waste, avoids hazardous chemicals in its supply chain, or implements water reduction initiatives. This lack of care for the planet is disappointing from brands that clearly have the resources to do better!
We also rated Anthropologie ‘Not Good Enough’ on the labour front. None of its supply chain is certified by labour standards which ensure worker health and safety, living wages, or other labour rights. It received a score of 11-20% in the Fashion Transparency Index. Although Anthropologie likely discloses some information about its supplier policies and audits, it doesn’t disclose where its final stage of production occurs, what percentage of its supply chain it audits, a list of suppliers, information about forced labour, gender equality or freedom of association, or any policies or safeguards to protect suppliers and workers in its supply chain from the impacts of COVID-19. Most importantly, there is no evidence it ensures payment of a living wage in its supply chain. Sadly, the women and other workers behind the scenes don’t seem to be a priority for Anthropologie, flowery marketing aside!
Anthropologie doesn’t use fur, down, exotic animal skin, or angora, which is a plus. But it still uses leather, wool, and exotic animal hair, and there is no evidence it has an animal welfare policy, which is why its animal rating is also ‘Not Good Enough’. If brands insist on using animal-based fabrics in their products, the least they can do is source from certified factories that consider animal welfare in their practices. Better yet, ditch the animal products altogether!
Overall Rating: Not Good Enough
Overall, we’ve rated Anthropologie ‘Not Good Enough’ due to a lack of practices aimed at reducing its environmental impact, and there being no evidence of ensuring the payment of a living wage. Note that Good On You ratings consider 100s of issues and it is not possible to list every relevant issue in a summary of the brand’s performance. For more information see our How We Rate page and our FAQs.
To get a better rating, Anthropologie needs to use more eco-friendly materials and implement solutions to reduce its climate impact, minimise textile waste, and avoid hazardous chemicals. The brand also needs to improve its labour conditions, especially by making sure workers in its supply chain are paid a living wage.
Here at Good On You, we also like adventure and consider ourselves a ‘portal of discovery’! So read on to discover our 6 favourite ethical alternatives to Anthropologie.