Ethical Menswear Brands You’ll Love

Born from the needs of hardy British surfers, Finisterre designs functional and sustainable products for those that share their love of the sea! It creates high-quality and long-lasting products, using some eco-friendly materials, like organic cotton and uses wool from non-mulesed sheep. You can also check out Brothers We Stand and Know The Origin!

Founded by surf champion Kelly Slater, Outerknown is a sustainable Bluesign certified menswear brand that aims to blend style and function with the protection of natural resources. We love their entire collection, which is made from environmentally-friendly or recycled materials, like Econyl!

One of our newest brands on the app, The Classic T-Shirt Company creates premium tees and ethical t-shirts with luxury and integrity. All of its products are GOTS certified organic cotton and it does not use any animal products.

Knowledge Cotton Apparel believes in sustainable menswear that makes a difference. Its suppliers are certified SA8000 Code of Conduct and/or GOTS Code of Conduct. The brand is also a member of the BCSI, ensuring fair labour conditions.

PACT creates underwear and activewear almost 100% made from certified organic cotton, certified by either GOTS and/or Fairtrade. The brand also doesn’t use any animal products, making it a favourite of ours! You can also check out Mighty Good Undies for more underwear options.

Launched in 2001, Kuyichi is the first organic denim brand. Its wide range of denim jeans are made from eco-friendly materials, which limits the amount of chemicals, water and wastewater used in production. We talked to them about how they’re taking transparency to the next level! MUD Jeans and Outland Denim are also ‘Great’ denim options.

Asket makes beautiful mens outfits from socks, chinos, t-shirts, belts through to sweatshirts and beanies. Each piece is compatible with the next, making it easy to create a capsule wardrobe, or as Asket would call it, a permanent wardrobe. The brand is on a mission to slow down fashion, encouraging consumers to reduce their impact and ensuring fair labour conditions. You can also check out No Nasties and Tuckerman & Co!

Nae designs vegetarian shoes made with sustainable and 100% vegan materials. The brand also manufactures all its products locally to reduce its carbon footprint! We also recommend Bourgeois Boheme, rated ‘Good’ on the Good On You app.

Paris-based Veja creates ecological and fairtrade footwear and accessories, manufactured in Brazil. It adopted a robust Code of Conduct to counter the risks of labour abuse and uses a high-proportion of eco-friendly materials, like organic cotton. Looking for more inspiration? Then check out Etiko and Adidas, both rated ‘Good’ by the Good On You team!

English brand Elvis & Kresse has been rescuing raw materials and transforming them into luxury lifestyle accessories since it was founded in 2005. All items are ethically handmade using eco-friendly materials that would otherwise be sent to landfill, and 50% of the profits from their collections are donated to charity.

Do we need to present sustainable and ethical fashion industry leader Patagonia? All of the brand’s cotton is certified organic by GOTS and it is Bluesign certified on more than half of its fabrics! This backpack is great to carry all your life with you wherever you go. We also recommend you have a look at Pinqponq, rated ‘Great’, for more great backpacks and bags.