How Ethical Is Supreme?

By | Fashion | No Comments

April 1994, a new store opens its doors on Lafayette Street, downtown Manhattan: Supreme is born. Over 24 years, Supreme has grown to embody downtown culture. Working with generations of artists from various backgrounds, Supreme has established itself as an institution, known for its quality, style, and authenticity. Read More

8 Ethical Brands for Colours, Patterns & Fun

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A lot of sustainable fashion brands are in tune with that minimalist, clean-cut, neutral-toned look that is so in right now, and that’s great if that’s your style- but what if it’s not?

If you are are a fan of bright colours, quirky patterns and standing out from the crowd, you will love these 8 ethical brands that embrace the rainbow. Read More

Woman in red and white stripey dress

How Ethical Is Boohoo?

By | Big Brands, Fashion | One Comment

Founded in Manchester, in 2006, Boohoo sells its own-brand clothing, shoes, accessories and beauty products online. It has grown so fast since then that in June, it was reported by the Guardian that “sales had increased by more than 50% in the previous three months compared with the previous year”. The brand even purchased PrettyLittleThing and Nasty Gal, two other Fast Fashion brands in 2017. Read More

November’s Best Newly Rated Brands

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November is really the beginning of the festive season. The Christmas decorations start going up all over town, and the party invitations start rolling in.  It’s also the time of year we’re encouraged to buy, buy, buy with Black Friday sales now happening in many countries. But as ethical fashionistas we know that mindless consumerism will not bring joy to the world… Read More

We Rate Meghan Markle’s Ethical Fashion Choices

By | Fashion | 2 Comments

When we saw Meghan wearing her Stella McCartney wedding reception dress, we hoped it was the start of something great. And it was. In just a few months, the former Suits actress has gone from newly minted Royal, to sustainable style icon. From her favourite sneakers and jeans, to the dress that broke the internet – HRH made some very deliberate fashion choices while on her and Prince Harry’s recent tour of Australia and the Pacific. So, how do we rate the ethical brands chosen by HRH the Duchess of Sussex? Read on to find out: Read More

Is A Minimalist Wardrobe The Key To A Happier And More Sustainable Lifestyle?

By | Fashion, Lifestyle | 3 Comments

The perils of fast fashion are well known. Widespread water pollution through the use of cheap and toxic dyes, mountains of textile waste, the ubiquitous use of fossil fuel based materials such as polyester, the pressure on cotton farmers, the list goes on! Out of this chaos a trend is emerging that rejects all that – minimalism.  It’s time to ask – is a minimalist wardrobe the key to a happier and more sustainable life? Read More