Today’s fashion industry is built on a wasteful take-make-dispose model. But one of Europe’s leading fashion retailers C&A wants to help change all that. They have just released the world’s first Gold Level Cradle to Cradle-certified range of jeans for women and men – meaning that they are both sustainably made, and designed to be recycled. Here’s how they did it. Read More
Every week our ethical detectives pore over dozens of documents and sources to give fashion brands from all round the world an ethical rating. There are now more than 2,100 brands in the Good On You app, and over the past month we’ve looked at 100 new brands to see how good they are for People, Planet and Animals. Here’s how they scored. Read More
Starting your ethical fashion journey can be daunting. Doing that first big audit and clear out, deciding what you truly need, can lead to an acute case of overwhelm. Thankfully Daria Andronescu is here to help. We speak to the YouTube star and capsule wardrobe queen about her mission to turn every closet into a Wonder Wardrobe. Read More
France has long been known as a fashion powerhouse, with Paris home to many of the world’s most famous houses including Chanel, Louis Vuitton and Saint Laurent. But while many of these luxury brands have been slow to join the ethical fashion revolution, an increasing number of smaller labels are leading the way. Here are our five favourite French brands rated ‘Good’ or ‘Great’ in the Good On You app. Read More
Outdoor clothing label Patagonia have long been campaigners for environmental issues. For more than 30 years, their ‘1% For The Planet program’ has supported grassroots campaigns, raising almost $90 million to preserve the natural world. Now Patagonia has turned its attention towards securing World Heritage protection for Tasmania’s ancient and unique Tarkine/takayna rainforest – with the help of a trail-running doctor. Read More
Kuyichi is an ethical denim label based in Utrecht, in the Netherlands. Since 2001 it has been producing stylish and sustainable jeans for men and women, along with tees, sweatshirts and other streetwear. We rate Kuyichi ‘Great’ in every area – environment, labour and animals – because of the brand’s longstanding commitments to ethics and sustainability. We spoke to Kuyichi’s Zoé Daemen and Thomas Middag about what drives the team. Read More
Every now and then we come across a label that wants have a lasting impact on the way we wear clothes. Swedish menswear brand Asket is one of those. Not content with making beautiful, sharp basics, Asket wants to create a ‘permanent’ wardrobe for its customers – no trends, no seasons and no need to change out items every year. We spoke to co-founder August Bard Bringéus about the philosophy behind the brand all the men in your life should hear about. Read More
One of our main missions at Good On You is to help you discover the best in ethical fashion from around the world. Our growing movement has just officially launched in Europe – and to celebrate we’re releasing ethical ratings for 500 European fashion brands! Read More
Who doesn’t love glitter? Whether it’s on the craft table or the dancefloor, a little bit of shimmer can brighten up your day. But with increasing alarm about microplastic pollution and toxins, glitter may be losing its shine. So what’s the problem with glitter and what can we do about it? Read More
After a record autumn here in Australia, it seemed like the heat was never going to end. Thankfully, cooler weather has now come our way. If like us you’ve suddenly had to start piling on the layers to step outside, it might be time to invest in an ethical coat.
Yellow is having a moment. In the two years since Beyonce lit up our screens in Lemonade, the sunshine shade has taken over millenial pink as the hottest colour. But you don’t need to turn to fast fashion to get the look. Here are some of our favourite ethical brands rocking the colour that’s been dubbed Gen Z Yellow.
What does plastic made from gas, and robots that knit have to do with the Good On You app? They are all made by ethical startups that have secured a spot in the latest Fashion For Good-Plug and Play accelerator program in Amsterdam.